> The 33rd Presentation > Sponsorship > Big Sur Marathon Marketing Opportunities

Big Sur Marathon Marketing Opportunities


A variety of markeing opportunities - from product placement to exclusive category sponsorship - are available to businesses and organizations.

ENTRY LEVEL programs (under $1,000) to showcase your product include:

•  Virtual Race Bag
Put your product information in front of race participants through our Virtual Race Bag.  In our efforts to "go green" we now promote sponsors' offers through and innovative Virtual Race Bag product, emailed to ALL race participants (12,000 for the full marathon, 9,000 for the Half) prior to and following the race.  This program better targets your distribution and help you save on printing and shipping costs.

•  Health & Fitness Expo Booth
The Big Sur Health& Fitness Expo is a two-day opportunity to maintain maximum exposure to an anticipated audience of 20,000 participants and fitness enthusiasts for our full marathon, 15,000 for our Half Marathon.  The fun and festive atmosphere allows you to condcut product sampling and connect face-to-face with a key targeting audience. 

Health & Fitness Expo

•  Race Program Advertising
Reach a highly focused audience by placing a black & white or color ad in our full and/or half marathon race programs.  Printe quantities are 8,000 for the half marathon and 20,000 for the full marathon, but readership exceeds these numbers threefold.  Brand advertising or a coupon offer is acceptable.



SUPPLIER LEVEL categories (up to $5,000 in product trade) offer another way to be involved with the Big Sur Marathon organization and receive sponsor benefits.

•  Product & Service Trade Opportunites
Help assist the marathon event by providing necessary products and/or services.  Thse may include food and beverage products for runners and/or staff and volunteers
•  Operational Suppliers
Assist in the logistics of the marathon/half marathon and/or kids' races.  Equipment rental, manpower needs, transportation, donations and more are a few of the ways to be involved with the Big Sur Marathon organization.


MEDAL LEVEL categories

•  Our Bronze, Silver, Gold & Platinum medal categories offer a variety of sponsor benefits in return for a cash donation and cash/trade opportunity.  For details on these significant marketing opportunities, pleaase contact Julie Armstrong, Marketing Communications Director of the Big Sur International Marathon - julie@bsim.org / 831.625.6226.



•  A Presenting Sponsor of the Big Sur International Marathon, the Big Sur Half Marathon on Monterey Bay, the Big Sur Mud Run or the JUST RUN! Youth Fitness Program receives the highest level of benefits possible, including naming rights, national and international exposure, media opportunities, category exclusivity, VIP benefits, full activation opportunities, race registrations and much more.  For details, contact Julie Armstrong, Marketing Communications Director of the Big Sur International Marathon - julie@bsim.org / 831.625.6226.